Hits per Visit

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The Hits per Visitor report tracks the average number of hits a visitor makes before leaving your site.

The Hits per Visit report helps you spot changes in the level of interest in your web site. For example, an increase in the average number of hits indicates that people are staying longer at your site. A decrease, on the other hand, may indicate a problem with the structure or content of the site.

Improving your site's structure and content may increase the average number of hits. However, use caution: an increase in the average number of hits may not mean that visitors are more interested in your site. Instead, it may mean that an increase in the number of images per page is resulting in more hits for the same or fewer page requests.


Note: A "hit" is any request from a visitor for any file, such as a web page, bitmap, CGI, or header request. For example, to view a web page containing two images a visitor must make three hits: one hit for the page, and two for the image files.



Note: Since a "refresh" or "reload" results in a request to your web server, LiveStats counts it as another hit.



Note: A "visit" or session is defined as one or more page requests from a unique IP address. A visit expires after a set "time-out" period. After the visit "times out", any further request by the same visitor is counted as a new visit.



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